Reizüberflutung; zuviele Wahlmöglichkeiten

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Je mehr Wahlmöglichkeiten man hat, desto weniger Ausdauer und Produktivität weist man auf:

Each day, we are bombarded with options -- at the local coffee shop, at
work, in stores or on the TV at home. Do you want a double-shot soy
latte, a caramel macchiato or simply a tall house coffee for your
morning pick-me-up" Having choices is typically thought of as a good
thing. Maybe not, say researchers who found we are more fatigued and
less productive when faced with a plethora of choices.

Researchers from several universities have determined that even though
humans. ability to weigh choices is remarkably advantageous, it can also
come with some serious liabilities. People faced with numerous choices,
whether good or bad, find it difficult to stay focused enough to
complete projects, handle daily tasks or even take their medicine.

These findings appear in the April issue of Journal of Personality and
Social Psychology, which is published by the American Psychological
Association.

Researchers conducted seven experiments involving 328 participants and
58 consumers at a shopping mall. In the laboratory experiments, some
participants were asked to make choices about consumer products, college
courses or class materials. Other participants did not have to make
decisions but simply had to consider the options in front of them.

http://www.enn.com/health/article/34696/print

Natürlich ist unsere Konsumwelt toll und freiheitlich. Jeder, der etwas anderes behauptet ist ein Nazi.